Why Choose Food Research Lab's FRL as Your Food Product Development (FPD) Consultant and Partner?

There are several options in almost every product area in today’s market, and the difficulty is in coming up with unique items that stand out and connect with customers. Food Research Lab's Food Research Lab takes a holistic approach to creating food and beverage products. We define, demographically target, and build effective goods through a sequential process for category selection and comprehension. The client can visit the lab to learn the process. We offer unlimited rounds of revisions to ensure customer satisfaction. The final product prototype, along with the documentation process, including the video (through email), will be shipped to the client, and in case the client is not satisfied with the video, a food technology consultant will visit the place for the product demo at the client’s costs.

What are the different forms that you deliver the Food Product Formulations?

The food industry is witnessing a new form of consumption. Keeping that in mind, we can formulate the products in the form of ready-to-eat, ready-to-drink, ready-to-mix, ready-to-serve, and ready-to-cook food products. We use ingredients that offer an added value to the development and improve its indulgence and sustainability in terms of its functional ingredients, plant-based food dyes, and natural preservatives with a clean label.

What are the sectors Food Research Lab cover?

We cover a wide range of sectors such as soups, sauces and dips, chips, tortillas, dry beverage powder, plant-based products, masalas, puddings, instant mixes and many more.

How is sensory testing been carried out?

Our sensory examination leads to the precise formulation and recipe recommendations. We develop data-driven design models based on sensory research and customer insights. The fact-based design methodology used by Food Research Lab reduces risk and gives our clients market confidence while cutting development time in half. With our dedicated sensory lab facility, our team takes satisfaction in creating and optimizing successful products in the marketplace, generating a favourable return on investment, and developing brand advocates.

The World Health Organization (WHO) emphasizes the need for precise and evidence-based health claims on probiotic food products. Currently, most countries allow only general health claims, such as "improves gut health," for probiotic-containing foods. However, WHO recommends permitting specific health claims, supported by robust scientific evidence, to enhance consumer understanding and trust.

Health Claims and Labeling Recommendations for Probiotic Products

Interesting News . Jan 09, 2025

The World Health Organization (WHO) emphasizes the need for precise and evidence-based health claims on probiotic food products. Currently, most countries allow only general health claims, such as “improves gut health,” for probiotic-containing foods. However, WHO recommends permitting specific health claims, supported by robust scientific evidence, to enhance consumer understanding and trust.

Specific Health Claims

WHO suggests that specific health claims, such as “reduces the incidence and severity of rotavirus diarrhea in infants,” should replace generic claims. Such specific claims provide clarity and better align with the Codex General Guidelines on Claims (CAC/GL 1-1979, Rev. 1-1991), helping to avoid misleading consumers.

Manufacturer Responsibilities

To ensure transparency and scientific accuracy, WHO advises manufacturers to have all health claims independently reviewed by scientific experts. This process ensures that claims are truthful, evidence-based, and not misleading.

Labeling Requirements for Probiotic Foods

The WHO outlines specific labeling guidelines to help consumers make informed decisions and to maintain product integrity:

Probiotic Identification:
- Clearly state the genus, species, and strain designation of each probiotic.
- Ensure strain designations are accurate and do not mislead consumers regarding functionality.
Viability Information:
- Provide the minimum viable count of each probiotic strain at the end of the product’s shelf life.
Effective Dosage:
- Specify the suggested serving size to ensure it delivers the effective dose required for the stated health claim.
Health Claims:
- Explicitly list the health claim(s) substantiated by scientific evidence.
Storage Conditions:
- Clearly outline proper storage conditions to maintain probiotic viability and effectiveness.
Contact Information:
- Include corporate contact details for consumer inquiries and additional information.

Conclusion

Implementing these WHO recommendations fosters transparency, enhances consumer trust, and ensures probiotic food products deliver genuine health benefits. By following these guidelines, manufacturers can align with international standards, making their products reliable and credible in the global marketplace.

For additional guidance or to ensure your product complies with WHO standards, contact Food Research Lab for expert assistance in product development and regulatory compliance.